Tag: #whitelabelling

How to Label Wholesale Clothing: A Comprehensive Guide.
Labeling wholesale clothing is a conventional, yet modern approach within the fashion industry. From big to small retailers/businesses, everyone has tried or has been meaning to try this concept. So, if you are wondering if you can put your label on wholesale clothing, then, in short, the answer is “Yes.” However, you must note that there are multiple aspects related to relabeling—legal, creative, and those related to the brand image.

In this article, let’s delve into the factors and the steps necessary for labeling wholesale clothing.

What is Wholesale Clothing?

The concept of wholesale clothing has been trending due to the multiple benefits that wholesale clothing offers to budding fashion designers, boutique owners, online retailers, and individual customers. In this digital landscape, people are always looking for something new. It is quite challenging for designers to design new launches now and then.

Most manufacturers make clothes and then sell them in bulk to customers willing to purchase the lot. This entire process is known as a wholesale clothing channel. Retailers and brands find this process a lot less stressful than having to manufacture from scratch. This even leaves room to customize the clothing range for your brand. However, is the labeling wholesale clothes legal?

Yes, it is legal to label wholesale clothes, provided that you abide by certain parameters. Many wholesale clothing manufacturers in India can help you get a custom tag for this wholesale clothing range.

How is Wholesale Clothing Different from Private Clothing?

In private-label clothing, the designs are original and created based on the theme decided by the designer for that release. However, in wholesale clothing, the apparel is manufactured for the general masses and small brands or business owners.

Moreover, wholesale clothing has room for customization. Once you purchase wholesale apparel, you can make some alterations, add a label of your brand, and sell the apparel to your customers. In fact, many wholesale retailers even produce clothing with labels designed to be torn away easily to make the relabeling process as simple as possible for you.

Why is it done?

Purchasing wholesale clothing has several advantages, such as access to a wide range of products, cost savings, bulk availability, exclusive products, and a continuous flow of the latest products. By adding your label to wholesale clothing that you have purchased, you assert your brand’s identity and offer exclusivity to your customers. While you wouldn’t rebrand a prominent brand, such as Zara or even HnM; however, when it comes to generic wholesale clothing, the fashion industry encourages label changing.

Advantages of Labeling Wholesale Clothing

Adding your label to wholesale clothing can help your business scale and the following points help you understand how:
- Exclusive Brand Identity: Label changing helps brands curate collections that resonate with their target audience. It’s a lot to do with designing a brand experience.
- Flexibility and Personalization: With relabeling, you can customize the clothing according to your client’s preferences and your brand’s aesthetics. This gives you greater flexibility in product offerings and the ability to cater to specific niches.
- Cost Savings: Wholesale clothing from India is cheaper than having to manufacture garments from scratch. By relabeling wholesale items, you can optimize economies of scale, minimize production costs, and assign resources to more important tasks, such as brand development and marketing.
- Better Profit Margins: By relabeling, brands can bypass middlemen which results in better profit margins.
- Preventing Imitation: In this competitive fashion industry, relabeling helps in deterring competitors from trying to replicate your inventory.
Aspects to Consider While Relabeling

There are always legal aspects to consider in any business and while relabeling apparel too, you should be careful while dealing with wholesale products. Following are some of the important legal aspects to consider while relabeling:
- Product Warranty: The product warranty must be mentioned correctly so as to not mislead the customers in any way. Product manufacturers know about the right warranty and limitations of their products; thus, you must get this information from the manufacturers and inform your customers about the warranty accordingly.
- Trademarks: Ensure that the product range is free of any trademarks, as using a different brand’s trademark under your label is illegal.
- Rebranding and Customization: Ensure that your manufacturer is aware and ok with the fact that you will be relabeling and then reselling the products purchased. You may also require a reseller permit before selling any wholesale product to the customers. These nuances must be cleared before proceeding.
- Brand Differentiation: While relabeling allows you to establish your brand identity, it may be challenging to differentiate yourself from competitors using similar wholesale products. Invest in strategic branding, marketing efforts, and unique product offerings to stand out in a crowded marketplace.
Relabeling Wholesale Clothes as a Private Range

Choosing the right wholesale product is another key consideration for relabeling. Following are a few parameters to keep in mind before you begin selling your products:

Purchasing the Right Product

Before purchasing anything, you need to look at aspects such as transportation costs, MoQs, quality, fabric, and so much more. The important thing is to choose good quality wholesale clothing that raises no questions about your credibility or business.

Keep your Audience in Mind

While trying to relabel wholesale clothes, choose clothes that resonate with your brand. It is up to you to decide what works well for your audience as you know them the best.

Customizing it the Right Way

Once you source the clothes and choose the right products, you need to customize them to reflect your brand. You can do the customization yourself or find a manufacturer who can do it for you.

Wrapping Up

Adding your label to wholesale clothing means you are branding that item as your own, and you can further customize it to resonate with your brand.

A platform like Tradyl can assist with the relabeling of wholesale clothing by connecting retailers/businesses with distributors in India who offer customization and relabeling services as part of their manufacturing capabilities. Tradyl allows retailers to find manufacturers that can not only produce clothing but also handle specific requests for relabeling, which includes adding brand labels, custom tags, and packaging to align with the retailer’s brand identity.
September 5, 2024
The Ultimate Guide to White Label Clothing Suppliers
Did you know that some of the world’s most well-known brands have items on display that have not been manufactured by them, but by a third-party manufacturer? White-label items are manufactured by one business but branded and sold by another business as their own.

Note: India’s retail market was at a value of 950 billion U.S. dollars in 2018 and has been predicted to go up to more than 1700 billion dollars by 2026.

White-label clothing comprises unbranded, top-quality garments without labels or tags. Some examples include white-label t-shirts, white-label sarees. White-label joggers and dresses. Once these garments are purchased, it is the buyer’s responsibility to add the labels or tags after the purchase (if they wish to do so). In some cases, the purchasers may decide not to add any labels or tags to the garments purchased and sell them just like that. However, it is important to note that when it comes to white-labelling, the garments are manufactured depending on the buyer’s requirements, which does not guarantee an exclusive design.

As a retailer or a brand, do you need to work with white-label clothing suppliers? Let’s find out in this blog:

Reasons to Work with a White-Label Clothing Supplier

Of late, various clothing brands and retailers have been partnering with white-label clothing manufacturers for higher operational efficiency and business continuity. As a brand or a retailer, you are given the exact project requirements by your clients. Based on your requirements, you can then proceed to purchase your garments from a third-party company – a white-label manufacturer. So, what are the advantages of choosing to partner with a white-label manufacturer?
- Decreased time to market: White-label clothing manufacturers work with multiple apparel categories and designs. Thus, by partnering with them, you can acquire ready-made garments to put on your display units and start selling them.
- Cost Savings: One of the main benefits of white-label clothing wholesale is cost savings. You need not worry about the high costs associated with research, product development, and manufacturing. All these tasks are taken care of by the manufacturers, which results in overall savings for the project.
- Quality assurance: White-label manufacturers deploy a series of rigorous processes and protocols to control the quality of the garments they sell.
- Access to versatile materials: Consider an example, where you need a cheaper but high-quality silk fabric for manufacturing the bobbin gowns for girls and women, you have planned to launch in the next quarter. This is exactly the white-label manufacturer can help – they can help you gain unrestricted access to different materials.
- Brand expansion: White-labelling helps businesses expand their product lines as well as diversify the types of clothing items they sell, without having to create and design each garment from scratch.
- Focus on core competencies: With all manufacturing tasks dedicated to a white-label clothing manufacturer, you no longer have to waste your time on planning, designing, and consultation. Instead, you can focus on developing your brand or the core competencies such as marketing, finance planning, and so on.
When is White-Labelling a Good Idea?

White-label clothing items may be a good option if you want to:
- Sell a trending piece of apparel
- Start a business quickly
- Start a business with minimal upfront investment
- Add a branded product line to your retail store
- Monetize your blog or social media accounts
Choosing a Reliable White-Label Manufacturer

Choosing a manufacturer for your white-label apparel is a crucial decision for you as a retailer if you are planning to sell products under your brand. Following are the tips to help you select the right white-label manufacturer:

Define Your Product Requirements
- Product Specifications: Clearly outline the product features, dimensions, materials, and any other specific requirements of your brand.
- Quality Standards: Understand and then define the quality standards that your products need to meet, including any regulatory requirements or certifications.
- Packaging and Branding: Determine the packaging requirements and branding elements, such as logos and labels if required.
Ensure Quality

Ensure the manufacturer produces high-quality items consistently. Check samples of their products to evaluate the quality. Look for precision in fabric quality, stitching, and overall craftsmanship in the samples provided. For example, if you are a retailer in the business of women’s clothing, then many manufacturers supply white-label women’s clothing; however, you need to ensure the quality of the fabrics these manufacturers use.

Ensure Reliability

The manufacturer needs to maintain a steady record of meeting deadlines. Delays can affect your brand’s sales and reputation. Our recommendation is to select a manufacturer who can communicate clearly. This is a very important trait for troubleshooting and resolving issues you may encounter while you purchase your items.

Evaluate Compliance and Certifications

Ensure and then confirm that the manufacturer complies with relevant industry regulations. Also, ensure to check for certifications such as GMP, ISO, or any other certifications which may be relevant to your industry.

Evaluate the Production Capacity

Ensure that your white-label partner can manage your current demands and scale as your brand grows. Moreover, the manufacturer should be flexible enough to manage different order sizes, especially if you as a retailer or a brand are testing new markets.

Understand the Pricing and Costs
- Pricing Structure: Get detailed pricing information, which includes detailed setup costs, unit costs, and any additional fees.
- Minimum Order Quantity (MOQ): Understand and get the details for MOQ and make sure that the same aligns with your business requirements.
- Payment Terms: Also, ensure that all the payment terms and conditions, including any deposits or upfront payments, are made clear.
Look at the Experience

Look for a manufacturer with a strong reputation within the industry. This often compares with quality and reliability. Also, we recommend that you consider manufacturers who specialize in your product type for better results.

Note: There is a difference between a private-label clothing supplier and a white-label clothing supplier. Private-label clothing suppliers manufacture a product, which is then customized according to the buyer’s brand, whereas white-label manufacturers sell generic products without the original manufacturer’s label or brand. These products are sold to distributors, retailers, and others. Both services have their respective pros and choosing the right service depends on your business model requirements.

Wrapping Up

White-label clothing is indeed a practical approach for brands/retailers to launch their clothing line without having to invest heavily in the apparel’s design, manufacture, and distribution. We offers a wealth of expertise and robust technological infrastructure, that can help you seamlessly expand your product portfolio.

As a retailer, of women’s gowns, and men’s t-shirts to apparel for kids, Tradyl is your answer to finding the right white-label partner. We accommodate low Minimum Order Quantities (MOQ), to help businesses manage inventory costs more effectively and minimize financial risk. Set up a call with best white label clothing supplier right away and let us help you scale.
August 1, 2024
Can I Put My Logo On Wholesale Products
In the competitive world of e-commerce, building a strong brand presence is crucial for success. As a wholesale e-commerce company, Tradyl understands the importance of branding, and addresses an important question that many sellers ask-if they can imprint their logos on the products they sell.

The answer to ‘Can I Put My Logo On Wholesale Products?’ is “Yes, you can add your logo to wholesale items as long as you have the legal authority.” The three different ways of doing this on Tradyl.com are:
1. Made to Order Clothing
2. White Labelling
3. Print on Demand
Let’s explore the benefits of adding your logo to wholesale products, with a specific focus on wholesale curtains, cheap wholesale women dresses, halter tops, kurtis, t-shirts, sweatshirts, hoodies for men and women and other wholesale clothing items:

Enhancing Brand Visibility & Trust

In a bustling retail marketplace, standing out from the crowd is essential. Adding your logo to wholesale apparel helps enhance brand visibility. When customers repeatedly see your logo on the products, it builds brand recognition, trust and leads to more purchases. Tradyl, with its white-labelling services for wholesale apparel, has made it easy for sellers to imprint their logos on various products, including wholesale curtains, cheap wholesale women’s dresses, wholesale white jackets, wholesale t-shirts, wholesale sweatshirts, hoodies and more.

Creating Distinctive Brand Identity across Categories

Adding your logo to these wholesale clothing items can create a distinctive brand identity. Whether it’s a logo on men’s t-shirts, women’s t-shirts, or kids’ wear, it helps your products stand out and creates a unique position for your brand in the marketplace.

Expanding Marketing Reach

Products with your logo act as powerful marketing tools. Every time a customer uses or wears a product with your logo, it becomes a walking advertisement and your customers become your brand ambassadors. As a result, it helps in promoting trust and easy recall. This is one of the most cost-effective ways to increase demand for your products.

Cultivating Loyalty through Branded Clothing

Incorporating your logo into clothing fosters brand loyalty. When customers wear clothing items with your logo, they become emotionally invested in your products and are more likely to indulge in repeat purchases thereby increasing customer loyalty. Tradyl’s wholesale marketplace through its white labelling services for wholesale clothing enables imprinting your logo on different clothing categories in an easy and hassle-free manner.

How to Effectively Put Your Logo on Wholesale Products

Tradyl’s wholesale marketplace offers you clothing and lifestyle items that are amenable for logo customization/ white labelling. Below we explain how to do it in few easy steps:

Whitelabeling

Select wholesale products from this White label catalog that align with your target audience and brand values. Tradyl’s marketplace offers all kinds of wholesale clothing, including men’s t-shirts, women’s t-shirts, tops and dresses, and kids’ wear. All our products are made in high quality fabric and have superior finishing.

Print on Demand

Consider different print on demand methods, such as screen printing, heat transfer, or embroidery, to imprint your logo. Choose a method that suits the fabric and product type. Quality printing ensures that your logo remains vibrant and long-lasting on clothing items.

Here are few bonus tips for launching your branded clothing line!

Branding: Consistency is key to building a strong brand presence. Share with us your official logo files to ensure consistency in size, colors, and proportions across all wholesale clothing categories. This consistency creates a cohesive brand identity and strengthens recognition among customers.

Placement: Ensure the products have suitable surfaces and dimensions for prominently displaying your logo. Carefully consider the placement of your logo on each wholesale clothing item. Find a position that maximizes visibility without compromising the overall design. Experiment with sizes and placements to ensure your logo is eye-catching yet harmonious with the product’s aesthetics.

Sampling: Before imprinting your logo or design on a large scale, order samples to assess the quality and appearance of the logo imprints. This step allows you to make any necessary adjustments before mass production, ensuring that the final products meet your standards.

Conclusion

Imprinting your logo on wholesale products can significantly benefit your business in more ways than one. It enhances brand visibility, creates distinctive brand identities, and cultivates customer loyalty, thus giving you a competitive edge in the e-commerce industry. Whether it is wholesale curtains, cheap wholesale women’s dresses, wholesale t-shirts, or other clothing categories, Tradyl’s white-labelling services help you put your logo on wholesale clothing products and leave a lasting impression on your customers. Embrace the power of logo customization and watch your brand thrive.

If you face any difficulties in any of the above detailed steps, please contact us by clicking the button below.
June 1, 2023